In 2024, Quang Ninh’s tourism industry proved its remarkable increased momentum with impressive results. This is a convincing witness for the right direction and long-term perspective of Quang Ninh province in its breakthrough progress. Step aside to 2025, the tourism industry defined that heritage economy will become its sustainable motivation, which will turn Quang Ninh into a travel hub connecting the region and internationally.

Realizing a goal of 20 million tourist arrivals in 2025

In 2025, Quang Ninh province strives to attract 20 million tourist arrivals, in which there are 4.5 million international guests; total revenue from the travel activities reaches 50.000 billion VND. However, in the context of a difficult economy, the destinations’ competition creates a lot of challenges for provincial tourism. The matter requires provincial tourism that has to duly speed and push the synchronous, flexible and effective solutions to develop sustainably. On the one hand, the province’s precedence is tourism promotion, new market finding; information technology, digital transfer, artificial intelligence apply; concentration of diversification and enhancement of tourism quality, especially high-class travel products based on utilizing traditional cultural values…

This year, the tourism industry expects to continuously complete and raise new travel products such as Bai Chay ferry route and ferry house memorial tourist point, Loi Am pagoda – Yen Lap lake monument relic; taking place fresh travel routes on Ha Long Bay and Bai Tu Long Bay… In addition, diversifying tourism programs to stimulate distinguished experiences for travellers as exploiting 3 beaches of Soi Sim, Hang Co, Trinh Nu on Ha Long Bay; organizing art performance combined with small party in some conditional caves; defining 7 wild islet regions and coasts that spending billionaires, who belong to 1% population of the world… 

Quang Ninh tourism also set a target heading to diversely grow the tourist travel market. It will foster a growth of the domestic market by holding working sessions with Middle, South provinces; connecting with individual and state groups. Along with that, welcoming and working with surveyed delegation, presses and deploying travel promoted activities. The tourism industry also focuses on the international traveller market, especially in East-North Asia including China, Korea, Japan, Taiwan, India, Europe and step by step developing Halal guest market.

In recent years, Quang Ninh tourism brand is gradually changing from cheap tourism to high-class and quality destinations. The positive signals as some billionaires and foreign travellers who have lifted their spending ability choosed Quang Ninh as a destination to organize crucial events. Last year, there were many Indian billionaires who held weddings at Vinpearl resort and pro cruises on Ha Long Bay. In August, 4500 employees working for an Indian billionaire arrived in Ha Long to visit the bays and other tourist attractions.

Ms. Nguyen Huyen Anh, Director of Quang Ninh Tourism Department shared that Quang Ninh tourism will give high-class tourism product development support policies; provide professional services; training high-quality human resources. At the same time, it is going to form an ecosystem providing superior travel products; constituting stimulated strategies concentrating on destination, service market segment and Quang Ninh’s high-ranking brand. Otherwise, seeking to get senior tourism product growth policies such as cruise ship, golf, MICE, shopping, entertainment tourisms… with international level. The most important thing is enterprise encouragement to strictly link with each other and locals to shape an ecosystem supplying high-level service products – one of the vital elements making the tourism industry speeding up.

Continuously affirm as a fascinating destination

After three years suffering the consequences of Covid-19 pandemic and recently heavy devastation of No.3 storm (Yagi), Quang Ninh tourism still gradually overcame challenges, difficulties and truly showed its stature and appreance. The travel industry constantly declared its vital roles, which became a turning point in the economic industry, created a motivation fostering the fast and sustainable social-economic growth, and contributed positively to the provincial economy transition.

Mr. Dang Xuan Phuong, Vice Secretary of Quang Ninh province, Head of provincial National Assembly Delegation claimed that the place needs to survey, renew cultural tourism infrastructure scale, especially spiritual travel; cultural, historic experience combined with high-level resort travel routes to Quang Ninh’s heritage economy actually take off in the next time. In addition, regions which have special national relics such as Ha Long, Uong Bi, Dong Trieu, Cam Pha, Quang Yen must harmoniously combine preservation with its valuable and developing localities. At the same time, enhancing investment ways following private – public partnership (PPP) to modernize, improve mechanics – economic infrastructure quality.

Otherwise, Quang Ninh should focus on deploying cultural industry development, mostly fields associating with Quang Ninh’s heritage strengths like cultural, cuisine, handicrafts tourism to pilot culture industrial areas that apply high technology. It will also put its priority in raising Quang Ninh culture heritage brand that reveal characteristic, highlighted and unstoppable renewal cultural heritage strategies. Nextly, encouraging additional investment sources to repair, upgrade cultural works, tourism facilities linking with bringing into play traditional tangible and intangible cultural values, which imbue it with national character. 

Considering heritage as a kind of special property and goods that gradually rise with the time and has a big affection to the growth of a sustainable tourism economy, Quang Ninh province ought to perceive and direct clearly for effectively protecting, managing and exploiting, step by step turning Quang Ninh into a worldwide attractive destination. Hence, the heritage economy in particular and tourism economy in general becomes the heart of the economic branch, so that Quang Ninh will be a crucial economic center of the region, steadily fastly growing in the national new era. 

Quang Ninh Tourism Information Promotion Center